How does the Speed Score work? The Google PageSpeed Insights tool is a free tool that helps you identify areas of improvement for your website by bench marking the speed and optimisation of your website against other websites. As of December 2017, w3schools report that 77% of people are using the Chrome browser.
When the iPhone was launched in 2007, the mobile web has continued to grow year on year. How important is mobile optimisation? The term mobile web refers to websites that are accessed through mobile devices and are mobile friendly, these websites are usually created on a sub-domain (m.example.com) or responsive to the screen
A couple of years ago Google released a 160-page PDF document used by their Quality Raters, this document provided insight into what Google really wants from your website at a user-experience level, not just algorithmic level. What is a Google Search Quality Rater? There are over 10,000 people contracted worldwide by Google to
For those of you who are unfamiliar with Search Engine Optimisation (SEO), let me explain briefly what it is. Websites that are optimised for search engines appear higher in Google when people search the keywords they have optimised for. Each page on your website is generally specific to an audience that will use certain
Unfortunately, there are no websites or tools that can identify 100% whether or not your website is penalised. At best, there are websites which read your Analytics and map dates against Google’s Algorithm changes to highlight any correlation between traffic drops. Identifying there is a problem It’s likely that you suspect your
Similar to many other industries where the simple rule applies that you get what you pay for. Not only will you see complete transparency on work, this is designed to last for a long time, unfortunately this can take slightly longer to see results. It’s like building a house with low quality materials,